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About us

We are Absolute Apparel.

One of the UK’S leading wholesalers to the garment decorating industry.

What we do

We are B2B wholesalers to the garment decoration industry.

With thousands of satisfied customers and an order accuracy statistic of over 99%, you can have the confidence in our expert knowledge and efficient service every step of the way.

We have over a thousand different styles available, with millions of pieces in stock, all in our 150000 square foot Midlands based distribution centre.

We only sell to garment decorators and resellers. We don’t print or decorate ourselves. We don’t sell to your customers.

How we did it

We started it all in 2005, as a wholesaler and importer based in Wolverhampton. Initially as authorised wholesalers for Fruit Of The Loom, Gildan Activewear and Importing our products under the Absolute Apparel label.

Having grown continuously year on year, Absolute Apparel now boasts a stable of 26 brands and has had to relocate to bigger warehouses five times in 15 years to keep up with the growing demand from its loyal customers.

During this journey the service to customers has been paramount. The company has ensured that its customer focus remains always on service and accuracy, and to this day is proudly maintaining its industry leading best service.

Our values

Absolute Apparel values the business relationship we share with our customers. We strive to make this apparent with every contact we have with you - whether in person, on the phone or online. Our employees are the best in the industry. They are dedicated to world-class service and committed to delivering accurate orders that are on time! Unequalled in product and industry knowledge, our staff can guide you in your buying decisions.

As an ISO 9001:2015 accredited firm, our procedures and ethics assure you not only of the best service when you order; but also the comfort that what you order has been ethically & responsibly sourced throughout the supply chain.

Our brands

Recognised as one of the top 1000 SME companies for the last two years